Moosend Email Marketing: The Tools and Automations You Need to Succeed


What is the best way to grow your business? It’s not an easy question to answer, but you can’t discount the value of email marketing. Email marketing allows you to communicate directly with your customers and make them aware of offers, specials, and even new products as soon as they are available. The best thing about email marketing? It’s so simple and cost-effective, especially when you use the right tools! One such tool is Moosend email marketing automation software, which lets you set up automated workflows and triggers to automate your email marketing campaigns.

Create an Email Marketing Campaign with Moosend

With Moosend, you can create email marketing campaigns that are automated and targeted to your specific audience. You can also segment your list, set up autoresponders, and track your results. Plus, Moosend integrates with a number of third-party services to make your life even easier. You can set up triggers to send out an email for each specific action. For example, if you were running a Webinar, you can set up a campaign to opt into a registration form and a reminder email when it’s near the start of the webinar. Another example, would be if you were running an e-commerce business and Moosend can send an email if you have users who abandon their shopping cart. If they still haven’t made a purchase, Moosend can send a follow up email 1 day later. Once they have made a purchase you can set up an automatic Thank You email.

Manage Your Audience With Moosend


Moosend’s email marketing tools make it easy to segment your audience and target them with specific content that will interest them. Additionally, their automation features can take some of the load off of your plate by automatically sending emails and following up with customers. With Moosend, you’ll be able to easily manage your audience and stay top-of-mind. An example, would be a loyalty program. For example, when a customer logs in for the first time after being inactive for over 6 months, they are emailed a welcome back offer or other incentive. Once they respond to the offer with an email address (for validation), they are added to a new campaign where they receive offers based on past purchases and other common interests like sports teams or fashion brands.

Create Landing Pages and Subscriptions 


The first step in email marketing is to create a landing page. This is the page where people will go to sign up for your mailing list. Moosend makes it easy to create beautiful, effective landing pages that will help you build your list quickly and easily. If you’re not sure how to start, take advantage of our free templates or hire a designer from our marketplace to do the work for you. It’s important to make a high converting landing page.  A good way to do this is by including a short introduction video at the top of your page with links below so people can scroll down. Adding videos on your landing page increases conversions by an average of 27%.

Automate Your Marketing With Moosend


If you’re not using Moosend for your email marketing, you’re missing out on some serious time-saving automation tools. With Moosend, you can automate everything from your email list management to your actual email campaigns. And it’s all backed by world-class customer support. Here’s a quick rundown of the Moosend automation tools that will make your life easier.

1) Mail Merge with List Management – Why create duplicate emails when you can have Moosend do it for you? Simply merge all your customers’ data into one single template and send personalized messages with minimal effort.

2) Bounce Handling – Identify bounces in real-time so you don’t waste time trying to reach recipients who are no longer interested in hearing from you.

3) One Click Campaigns – Get an overview of your entire campaign with just one click, then personalize and send each individual message in seconds.

4) Social Media Integration – Connect Facebook or Twitter with your account to boost engagement, reach more people, grow followers, generate leads…and more!

Track Your Marketing Efforts With Moosend


Are you looking for a way to track your marketing efforts and see what’s working? Moosend can help. Moosend reveals the activities of your customers so you can truly understand how they interact with your website or store. Keep all of your customer’s data in one place and manage them easier to build email campaigns. It’s important to keep track of your email marketing campaign metrics and KPIs to see what works and what does not work. Moosend makes this super easy.